This site was created to promote the unique services of Monroe Rubber and Plastic, producers of precision industrial ejection materials.

Initial production required a complete overhaul of the client's existing site. The resulting design contains coordinated, modular elements that can be easily altered and updated. This flexibility should make future expansions a very straightforward process.

The site's color scheme draws on the easily-recognized hues of the company's popular ejection materials. Custom 3D illustrations and careful use of optimized graphics allow this site to load very rapidly while still maintaining a visually rich graphic interface.

A complete material information catalog was also created to showcase the wide variety and unique textures of materials used by MRP. Capturing and conveying the unusual surface details of these materials was essential due to the key role that texture plays in the selection of materials by clients.

In addition to the visual design of the site, an extensive online quoting system and back-end management database were written to customer specifications.